Chief Revenue Officer (CRO)

Chief Revenue Officer (CRO)

Job Description

The Company

With more than 100 years of collective experience in the international education sector, M Square Media (MSM) is a leader of innovation and globalization initiatives across countries. MSM is a multi- platform solutions provider that helps institutions increase their international student enrollment through building global and in-country offices, agent management, and personalized solutions for admissions, marketing, back-office support, process management, and market entry and expansion, to name a few. We address the operational, intelligence, and outreach challenges that educational institutions face today and in the future. A globally spread MSM team takes pride in providing world- class solutions to institution partners in USA, UK, Canada, Australia, and the EU. Know more about us: https://uat.msmunify.com/

Job Summary:

The Chief Revenue Officer (CRO) at M Square Media will be responsible for overseeing all revenue-generating operations within the organization. This senior leadership role requires a visionary leader with extensive experience in sales, marketing, and business development. The CRO will develop and execute comprehensive revenue generation strategies to drive business growth, increase market share, and achieve the company’s financial objectives.

Responsibilities:

Strategic Leadership:

  • Develop and implement a strategic revenue growth plan that aligns with the company’s overall business objectives.
  • Provide leadership, direction, and management to the sales, marketing, and business development teams.

Revenue Generation:

  • Oversee the entire revenue cycle, from lead generation and sales to customer retention and upselling.
  • Identify new business opportunities and revenue streams to drive growth.
  • Person should be responsible for the revenue generation from 5x to 10x.

Sales Management:

  • Develop and execute sales strategies to achieve and exceed revenue targets.
  • Build and maintain strong relationships with key clients, partners, and stakeholders.

Marketing and Branding:

  • Oversee the development and execution of marketing strategies to enhance brand awareness and market positioning.
  • Collaborate with the marketing team to create effective promotional campaigns and content.

Business Development:

  • Identify and pursue strategic partnerships and alliances to expand the company’s market presence.
  • Evaluate and enter new markets to increase the company’s footprint and revenue potential.

Data-Driven Decision Making:

  • Utilize data analytics and market research to inform strategic decisions and optimize revenue generation activities.
  • Monitor and analyze key performance indicators (KPIs) to measure the effectiveness of revenue strategies.

Team Leadership and Development:

  • Foster a high-performance culture within the revenue teams, promoting collaboration, innovation, and professional growth.
  • Mentor and develop team members, providing guidance and support to achieve their full potential.

Financial Management:

  • Prepare and manage revenue budgets, forecasts, and financial reports.
  • Ensure alignment of revenue strategies with the company’s financial goals and objectives.

Qualifications and Skills:

  • Bachelor’s degree in Business Administration, Marketing, Finance, or a related field. A Master’s degree or MBA is preferred.
  • Minimum of 20 years of experience in revenue generation roles, with a proven track record of driving significant revenue growth.
  • Extensive experience in sales, marketing, and business development, preferably in the education sector or a related industry.
  • Strong strategic thinking and analytical skills.
  • Excellent leadership, communication, and interpersonal skills.
  • Proven ability to develop and execute successful revenue strategies.
  • Experience with data analytics and performance measurement tools.
  • Strong financial acumen and experience in budget management.
  • Ability to work effectively in a fast-paced, dynamic environment.

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The MSM culture is driven by human values, flexibility, and sustainability.

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Leadership with a Heart

Our senior executives and team managers aren’t just experienced and knowledgeable. They are also dependable, insightful, and happily work with teams to meet our goals together.

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Diversity and Purpose

There’s never a dull day here, and you won’t get stuck in a single routine or campaign. We offer the chance to work on career-defining projects at MSM or for our partner institutions.

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Career Mobility

Just as we work hard to help students of the world achieve their study-abroad aspirations, we equip our staff with learning opportunities for their personal and professional growth and advancement.

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Stable Partnership

At MSM, we’re in it for the long haul. We work with people who aim to grow with us and take MSM to new heights around the world. Everyone is a partner for growth.

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Diversity, Equity & Inclusion

It is our policy not to discriminate against any employee or applicant on the basis of age, race, color, ancestry or ethnic origin, nationality, religious belief, disability, sex or gender identity, sexual orientation, family or marital status, and pregnancy.

Welcome to MSM Unify

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